Neurological Brain Disorder Alzheimer s Brain And The...

Neurological Brain Disorder: Alzheimer’s Jordan Taylor Psychology 09/23/2016 Abstract: In this essay I will be writing about the research I’ve done on the brain disorder Alzheimer’s. I will discuss all aspects of the disease, from how it first gets diagnosed to how it affects your body and how it may end with your eventual demise. I will also discuss my first-hand experience with my grandma and her battle with Alzheimer’s. I will explain the happenings inside of the brain in an Alzheimer’s brain vs the regular healthy human brain. For my report I chose the neurological brain disorder, Alzheimer s. I chose this Disorder because not only do I find it devastatingly fascinating, but I also have personal experience with it. I witnessed it first-hand with my grandmother who has since passed. Studying the brain has always interested me, from the everyday functions, to the quirky disorders that you’ve never heard of and everything in between. Alzheimer’s is a non-reversible disorder and there is currently no cure. It’s typically only seen in older people although there are some cases that occur in people a bit younger, called early onset. If family members have it you have a much higher chance of getting it as well. Alzheimer’s is currently the sixth leading cause of death in the United States and more and more people are dying of it each year. Alzheimer’s is named after the Doctor Alois Alzheimer. In 1906, he studied a woman s brain who died of a rareShow MoreRelatedAlzheimer s Di sease : The Most Common Form Of Dementia1427 Words   |  6 PagesDementia, known as one of the world s current pandemics, is estimated to be the fourth most common cause of death in the developed country, second only to cardiovascular, cerebrovascular diseases and cancer. With the aging population, dementia has gradually become a serious threat to the health of the elderly people in Australia. 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It seems survival of the fittest is now a matter of neurological and cognitive capacities rather than physical attributes as it once was. Therefore, the question must be asked what effect exercise, a major aspect of human life, has on the brain. Only in recent years have researchers learned a significant amount of information about the human brain. ItRead MoreThe Role of Genetics In Alzheimer’s Disease Essay example3342 Words   |  14 Pagesfamily members or not having the ability to find your keys every time you want to leave the house. These are some of the struggles that people with Alzheimer’s disease face daily. Alzheimer’s disease was first identified by German neurologist Alois Alzheimer in 1906, and was discovered to have an overpowering effect on explicit memory loss (Gruetzner, 1988). There are two types of Alzheimer’s disease – early onset and late onset. 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Bipolar disorder causes serious shifts in mood, energy, thinking, and behavior–from the highs of mania on one extreme, to the lows of depression on the other. More than just a fleeting good or bad mood, the cycles of bipolar disorder last for days, weeks, or months. And unlike ordinary mood swings, the mood changes of bipolar disorder are so intense that they interfere with your ability to function. How its Treated?

Managing Strategic Resources and Operations †MyAssignmenthelp.com

Question: Discuss about the Managing Strategic Resources and Operations System. Answer: Introduction The concept of supply chain management includes the entire process followed by the organizations from production to delivery to the customers (Christopher, 2016). Therefore, supply chain management includes procurement of raw materials, manufacturing and distribution of the finished products to the customers. Supply chain management is essential as the process helps in optimization of the procedure in order to maximize both efficacy and speed. This assignment emphasizes on the supply chain management of Trip Advisor, a tourism organization offering a wide range of services including hotel booking, flights, cruise packages and other forums. However, for this essay, the supply chain management of travel planning by Trip Advisor is discussed along with linking the activities of the company with various theories and sustainability throughout the value chain. Trip Advisor is a travel company with business spread at a worldwide scale offering various services to the customers including hotel bookings, flight bookings, cruise services and interactive travel forums ("TripAdvisor: Read Reviews, Compare Prices Book", 2017). The company was established in 2000 and has earned great reputation and acknowledgement for the services and facilities provided by them. The organization was first of its kind to undertake user generated content for the business. Trip Advisor is accessible to customers globally and is highly facilitated by the customers. The customers for planning their travel extensively use the facility of Trip Advisor provided by the company. However, the company has encountered controversy, as anonymous reviews were posted about the hotels listed with the organization. As a result, 30 hotels were blacklisted due to the suspicious reviews posted on the website. The matter was resolved by thorough investigation and the company came out clean (Cochrane, 2017). In spite of the controversies encountered by the company, the hotel booking facility offered by the organization is highly used and rated among the customers. Supply Chain Management of the organization The tour operators, travel agencies, suppliers and customers are the main factors that form the supply chain of the tourism service industry (Stadtler, 2015). Supply chain management of the tourism industry includes basic services such as transport, accommodation, entertainment and restaurants. Trip Advisor is one of the largest travel sites with 1.8 million businesses across the world. The organization offers travel-planning facilities for more than 655,000 hotels and flights globally. Noticeable differences are indentified between the manufacturing and service supply chain management. Though the components of both the supply chain management include production system, logistics system, finished goods inventory, suppliers and customer relations, the features are different. As mentioned by Seuring (2013), features of the service supply chain management include a pull that is initiated according to the demand of the customers, customization, responsive and critical evaluation of the overall success. The success of the service industry is greatly facilitated by the demand of the customers. Trip Advisor is a tourism company that offers travel-planning facility for the customers. Therefore, the customer demands needs to be used as the ground of developing and designing the supply chain for the service industries. For example, if the offers provided to the customers are not according to the demand of the customers, it will be wasted. Initially, the company needs to evaluate the current market situation in order to know the preferable travel destinations by the customers. This is because the objective of the company is to satisfy the tourists by offering them appropriate travel planning of the most preferred tourist destinations. As demonstrated in the figure, the main objective of Trip Advisor is to improve satisfaction level of the tourists that plans travel through their website. This can be measured by evaluating the market as a whole and by its components. After, knowing the demands of the customers in terms of the preferred tourist destinations that include accommodation, entertainment, flights, sightseeing and restaurant, Trip Advisor advertises the name and offer of destinations for the customers. Linking company activities and theories As mentioned by Ahi Searcy (2013), supply chain management is defined as the flow of information and services across a network of customers, enterprises and supply chain collaborates from the service industry perspectives. According to the business nature of Trip Advisor, services include accommodation, entertainment, flights and restaurant in terms of the supply chain management. The company needs to advertise the list of hotels that can be booked through their website. The advertisement needs to include the rates of the hotels, the location along with rates of the food and services. The offers advertised by the Trip Advisor need to be according to the income of the target customers. For example, the company offers hotel booking for both premium and normal customers. The company also needs to advertise the list of probable flights, hotels, entertainment, accommodation, and restaurant and sightseeing that are important for planning a travel or trip. As commented by Chen et al., (2012), the keys of effective supply chain management for service industry are information, communication, cooperation and trust. Trip Advisor needs to establish effective communication with the customers and the hotels. Effective communication with the hotels will allow the company to understand the capability of the hotels providing offers and communicate those offers through advertisement with the customers. This will allow Trip Advisor to prevent falsification of information from both ends. According to Dekker et al., (2013), procurement is defined as the direct purchase from suppliers over the internet. E-procurement is important for Trip Advisor, as this will allow the company to conduct business-to-business and business-to-customer activities. The spending analysis will enable Trip Advisor to improve the procurement process by reducing costs and the number of suppliers. According to Wisner, Tan Leong (2014), the concept of forecasting highlights the ability of the company to forecast the demands and expectations of the customers and provide offers accordingly. Accurate forecasting provides an opportunity for Trip Advisor to keep both the suppliers and the customers updated. For example, if there is any sudden modification in the hotels and flights booked by the customer for their travel, Trip Advisor notifies the customers accordingly. This helps both the suppliers and the customers to pre-plan accordingly and avoid any embarrassments. This will allow Trip Advisor manage the travel planning by reducing the inventory for the company and increasing the speed of the customer delivery. Sustainability through the value chain Improving the quality, profitability and efficiency by relating with the value chain of the organization is the main objective of the supply chain management. According to Ahi Searcy (2013), active engagement of the organization with the supply chain management increases the performance and efficiency of the operations for both the company and the customers. The customers of the company are only satisfied if they receive high-quality services (Chen et al., 2012). Therefore, the success of the organization is highly dependent on the quality of the service provided by the organization to the customers. According to Dekker et al., (2013), the strategies undertaken by the organization for continuing supply chain management effectively enables the company to perform the tasks in accordance with the supply chain. Additionally, the relevant information gathered is also included with the supply chain so that the information flows smoothly throughout the company. This allows the organization to monitor effectively the activities of the organization by following the responses of the feedbacks and responses received by the customers. Considering the feedbacks of the customers thereby, helps in accurate and instant decision-making by the organization. Therefore, the qualities of the services of each task of the supply chain management are enhanced along with increasing the overall efficiency of the value chain. The customers get high quality products and services due to enhanced supply chain management thereby, resulting in increased satisfaction of the customers (Wisner, Tan Leong, 2014). Based on the information gathered about Trip Advisor, it can be suggested that the organization considers the supply chain management extremely significant and also considers it as the main driver for the success of the company. In order to manage the supply chain appropriately, Trip Advisor uses the information system accurately. This allows the organization to include the real time information to the supply chain activities. The aforementioned points can be proven with the help of an online website that is used by the organization. The online application used by Trip Advisor helps in operating the entire tour that includes transport, accommodation, safety and sustainability. The online application serves as an information system for the supply chain management by providing audit reports for the organization. The audit reports include reviewing the performance of the suppliers along with incorporating the best services within the supply chain management. This enables the organizatio n to make decisions accurately and enhance the supply chain management. In order to ensure quality within the activities of the supply chain, Trip Advisor also involves their employees and infrastructures. The trained employees those are a part of the organization and serve the customers prove this (Lavastre, Gunasekaran Spalanzani, 2012). As commented by Wilkinson (2013), the supply chain management of the product and the service industry are distinct from each other largely. The supply chain management of the service industry or the tourism industry mainly emphasizes on demand management, establishing effective relationship with the partners, managing the supply of food and other basic requirements to the customers. It also includes appropriate coordination and cooperation. The online application used by Trip Advisor considers all the aforementioned factors within a particular framework thereby, supporting Trip Advisor to plan and conduct tour accordingly. This allows undertaking a sustainable approach towards the supply chain management of the organization. Due to the use of the online application, Trip Advisor is able to obtain the best prices within their supply chain. This is because the online application acts as a single platform that allows the management of the organizations to monitor the performance of their suppliers, the changing demands of the supply chain. Moreover, the use of the application allows Trip Advisor to monitor the actions of the supply chain online. Therefore, without being present physically, Trip Advisor is able to synchronize the tasks, communicate effectively and work with collaboration. Trip Advisor is also able to enhance the quality of their services by taking into account the audits they receive through online platform. Supposedly, the audit report might enlighten the unnecessary backwashing of the filter pools (Barney, 2012). Therefore, Trip Advisor can use the audit report received online for enhancing the quality of their services by undertaking suitable measures. As mentioned by Krajewski, Ritzman Malhotra (2013), the main reason of success for supply chain management is effective communication. Communication allows clear and smooth of information throughout the supply chain management thereby, making it easy for the various activities to be completed. Therefore, communication helps in maintaining supply chain effectively and smooth running of the services. The use of the online application by Trip Advisor allows the organization to establish and continue real time communication. This allows the organization to ensure that the service from the suppliers end is passed to the customers end effectively and appropriately without any hindrances. Therefore, the use of online application by Trip Advisor allows the organization to monitor and manage the services from the suppliers to the customers and helps in maintaining a sustainable tourism for the organization (Waller Fawcett, 2013). Conclusion In this assignment, it can be concluded that supply chain management plays a significant role for business organizations as this helps in maximizing overall productivity. Trip Advisor is one of the largest online tourism company that offers variety tourism services that includes hotel booking, flight booking and travel planning. Trip Advisor can maintain sustainability by reducing the seasonality demand of tourism, reducing the impact of transport caused by tourism transport and by making tourism for all tourists that includes both physically and economically challenged individuals. Trip Advisor can also ensure sustainability by informing the tourist from before the environmental aspect of the destination community. References Ahi, P., Searcy, C. (2013). A comparative literature analysis of definitions for green and sustainable supply chain management. Journal of Cleaner Production, 52, 329-341. Barney, J. B. (2012). Purchasing, supply chain management and sustained competitive advantage: The relevance of resource?based theory. Journal of supply chain management, 48(2), 3-6. Chen, Y., Mockus, L., Orcun, S., Reklaitis, G. V. (2012). Simulation-optimization approach to clinical trial supply chain management with demand scenario forecast. Computers Chemical Engineering, 40, 82-96. Christopher, M. (2016). Logistics supply chain management. Pearson UK. Cochrane, K. (2017). Why TripAdvisor is getting a bad review. the Guardian. Retrieved 21 August 2017, from https://www.theguardian.com/travel/2011/jan/25/tripadvisor-duncan-bannatyne Dekker, R., Fleischmann, M., Inderfurth, K., van Wassenhove, L. N. (Eds.). (2013). Reverse logistics: quantitative models for closed-loop supply chains. Springer Science Business Media. Krajewski, L. J., Ritzman, L. P., Malhotra, M. K. (2013). Operations management: processes and supply chains (Vol. 1). New York, NY: Pearson. Lavastre, O., Gunasekaran, A., Spalanzani, A. (2012). Supply chain risk management in French companies. Decision Support Systems, 52(4), 828-838. Monczka, R. M., Handfield, R. B., Giunipero, L. C., Patterson, J. L. (2015). Purchasing and supply chain management. Cengage Learning. Ross, D. F. (2013). Competing through supply chain management: creating market-winning strategies through supply chain partnerships. Springer Science Business Media. Seuring, S. (2013). A review of modeling approaches for sustainable supply chain management. Decision support systems, 54(4), 1513-1520. Stadtler, H. (2015). Supply chain management: An overview. In Supply chain management and advanced planning (pp. 3-28). Springer Berlin Heidelberg. TripAdvisor: Read Reviews, Compare Prices Book. (2017). TripAdvisor. Retrieved 21 August 2017, from https://www.tripadvisor.in/ Waller, M. A., Fawcett, S. E. (2013). Data science, predictive analytics, and big data: a revolution that will transform supply chain design and management. Journal of Business Logistics, 34(2), 77-84. Wilkinson, D. B. (2013). Sustainability Through the Value Chain. Wisner, J. D., Tan, K. C., Leong, G. K. (2014). Principles of supply chain management: A balanced approach. Cengage Learning.

The Changing Roles Of Women In Literature Essays - Odyssey

The Changing Roles Of Women In Literature THE CHANGING ROLES OF WOMEN IN LITERATURE The changing role of women in literature from the late 8th century B. C. to the 4th century A. D. is evident in that women become even more subservient in later works. This is portrayed in the works The Odyssey by Homer and Sakuntala by Kalidasa. Women are treated more like slaves in Sakuntala, while they are seen more like equals in The Odyssey. However, in Sakuntala, women are given more responsibilities, suggesting that people of the time viewed women capable of doing more things and perhaps more intelligent, instead of being seen as ornamental, as in The Odyssey. The Odyssey was written in a time when men played the dominant role. In ancient Greece, women occupied a subservient position. Society was organized and directed by men, and all of the most important positions in society were held by men. Women were valued, but they participated in the affairs of the world only when they had the permission or open approval of the men who directed their lives. The literature of this time illustrates these social conventions. No reader of The Odyssey can help having vivid memories of the poem's outstanding female characters. There are many women in The Odyssey and all of them contribute in meaningful ways to the development of the action. In addition, the poet treats them seriously and with respect, as if there were no difference between his attitude toward them and his feelings toward the men. Among the memorable women in the poem are included: Nausica, the innocent young girl; Arete, the wise queen and mother; Kirke and Kalypso, the mysterious temptresses; Penelope, the model of devotion and fidelity; Helen, the respectable middle-class matron; and others, like Eurykleia and Melantho, who have much smaller roles, but equally well defined personalities. Finally, there is Athena, the goddess, who more than any other of these women, is intelligent, sophisticated, and independent, just like the way modern society has come to see women. The influential feminine roles in The Odyssey also have important effects upon the whole poem. It is in The Odyssey that such ideas as love, family loyalty, and devotion, and other such important ethical attitudes, are illustrated. It is the presence of these unconscious moral lessons that makes The Odyssey so unique to its genre. In a way, The Odyssey is not just the tale of the wanderings of Odysseus. The poet has made it, also, into a sort of catalogue of women, in which he examines women of all kinds and from all walks of life. These feminine portraits are almost always objective and fair; Homer never made judgments, and each of these women has a certain appeal. It is interesting, however, that the woman who is most worthy of respect and affection is not a mortal. Homer seems to comment that no human being could develop herself in this way. His admiration for Athena is made even more evident by the fact that she, and not Penelope or another woman, is the heroine of the poem and t he sole companion and confidante of Odysseus. It is only in our modern world that women have been given the opportunity to fully utilize their talent and ability, in order to become equal and contributing members of society, like Athena seems to be. In Sakuntala women are portrayed to play more of a subservient role than they were in The Odyssey. Even though the women in The Odyssey are looked upon merely as someone to cook and clean and bear the children, they play major roles in the poem. In Sakuntala the women play no major roles in the poem, at least not anything like the women played in The Odyssey. Sakuntala herself plays a very demeaning role being forced to do all the chores, the gathering of food, and the manual labor around the house. This is much different than in The Odyssey where the man was the one who did most of the chores, brought home the food, and most of the manual labor about the house. In ancient Greek times, women were seen as more delicate and placed figurative pedestals. They were expected to take care

Flopping Sun Essays - English-language Films, Films, Rising Sun

Flopping Sun Essays - English-language Films, Films, Rising Sun Flopping Sun Flopping Sun. How to turn a great book into a bad movie. There have been many book to movie conversions, yet Rising Sun by Michael Crichton was one that had gone horribly wrong. Rising Sun, in addition to being a gripping mystery/thriller, functioned as a scathing attack on American apathy to Japanese economic aggression. In fact, in his afterword to the novel, Crichton says, "The Japanese are not our saviors. They are our competitors. We should not forget it." Statements like these earned Rising Sun the dubious distinction of being a Japan-bashing novel. The movie version of this book tried to stay away from that type of publicity. With it came a horrible adaptation of a wonderful book. First some background information. In an empty conference room on the forty-sixth floor of Los Angeles' Nakatomo Tower, the dead body of a beautiful young call girl has been found sprawled out on a table. When Lieutenant Tom Graham (Harvey Keitel), the racist cop in charge, has trouble obtaining the full cooperation of the Nakatomo execs, Special Services liaison Lieutenant Web Smith (Wesley Snipes), who was renamed from Peter Smith in the book, is summoned for help. Along the way, Smith receives a call on the car phone telling him to pick up Captain John Connor (Sean Connery), a man known to be well-versed in Japanese traditions and, in the opinion of some, a Japanese sympathizer. Nothing about this investigation is straightforward, but as more is revealed about the details of the case, Connor and Smith find themselves "in the warzone" of a business battle in which life is a commodity easily lost. That is where the similarities between the book and movie stop. Although Crichton?s book contained mass amounts of Japanese bashing sentiments, much of the anti- Japanese sentiment has been toned down. Great pains are taken to present as many positives as negatives in the Japanese way of life, and there are as many sleazy Americans as there are Japanese in the movie. Crude Asian stereotypes and caricatures are avoided, and care is taken to give the good guys vices and the bad guys virtues. With the exception of an ill timed and confusing ending, the movie follows the general plotline of the book surprisingly well. There are changes of course. Despite altering the specifics of the killer's identity, the main culprits remain the same. A few additional action scenes have been added (Sean Connery and Wesley Snipes enter into a hand-to-hand struggle with a bunch of Japanese thugs) to keep the audience's attention, and a great deal of Crichton's detail on Japanese culture has been dropped. The most obvious book-to-movie change is the casting of black actor Wesley Snipes as a character that is white in the book. Actually, as things turn out, the race of Lieutenant Smith becomes almost irrelevant, except in one scene new to the movie where Smith uses a bunch of his ghetto buddies to help him out of a scrape. With much of the intended comedy failing in this instance, this is not one of the better alterations. It's far too silly. One of the problems with getting a rising star of Wesley Snipes' stature to play opposite Sean Connery is that Lieutenant Smith can't simply be the second man to Connor. Admittedly, there is some friction between the two in the book, but it's nothing like what's present in the movie, where the two almost come to blows (actually, Smith wants to fight while Connor looks at him like an amused parent with a misbehaving child). There is also the change of Tia Carrere?s character Jingo Asakuma, which was changed from Theresa in the book, from si! ngle woman to being Conner?s love interest. The ending is a little sloppy, with a bit too much "Hollywood" added, and a long, drawn-out scene with Snipes and Carrere that's pointless. Apparently the writers wanted to solve the one outstanding mystery of the film in the most idiotic way possible. In the final analysis, Rising Sun is yet another book-to-movie conversion that loses something in the translation. This is one adaptation that could have been done better but limitation on the audiences attention span just would not permit it. Grade Received on

Birds in the Poetry of William Wordsworth, Samuel Taylor Coleridge, Percy Bysshe Shelley and John Keats

Birds in the Poetry of William Wordsworth, Samuel Taylor Coleridge, Percy Bysshe Shelley and John Keats The Birds of Romance By definition, freedom is the absence of subjection to foreign domination. Some of the most liberated beings in the world are found in nature. In nature, plants and animals are not suppressed by the constraints of man. These human boundaries include time, money and physical restraints. Birds, are commonly viewed as the most liberated animals to have ever existed. The popular phrase, â€Å"free as a bird† has been coined as a result of the large amount of freedom possessed by birds. Not everyone can understand the full magnitude of what birds truly symbolize. However, birds have provided inspiration to several intellectuals over the years. In fact, the romantic period was a time when birds were a major staple of freedom and liberty. The followers of the romantic era were devout believers in becoming one with nature and discovering enlightenment within oneself. Some of the greatest influences and minds of the romantic era were poets and writers. These romantic writers included William Wordsworth, Samuel Taylor Coleridge, Percy Bysshe Shelley and John Keats. For all of these romantic poets, birds represented different aspects of life and their poetry reflected their different views. During the romantic era, poets used birds as a symbol of freedom and they expressed the meaning of this symbol in their own unique way. Based on the poetry readings and personal background information about the romantic poets previously listed, one can view the meanings and purposes of birds during the romantic era. On April 7 of 1770, the second child of John Wordsworth and Ann Cookson was born. This child’s name was William Wordsworth and he would grow up to be one of the greatest poets of all time. Wordsworth grew up in Cockermouth, Cumberland, which is part of a northwestern area in England known as the Lake District. Wordsworth grew up with several individuals that provided him with encouragement for his literary prowess. In fact, Wordsworth’s mother â€Å"had been his first teacher, giving him instruction in reading, while his father made him learn by heart passages from Shakespeare, Milton and Spenser† (Legouis 18). However, Wordsworth was still plagued with negativity in his life time, such as losing his brother and being separated from his lover as well as his daughter during the â€Å"French Revolution†. Wordsworth overcame his trials by finding solace in nature, much like a bird finds refuge in the wilderness. Writer Margaret Wanless stated that â€Å"Na ture was to Wordsworth a great, wonderful passion, beautiful in itself alone†, meaning that Wordsworth drew most of his inspiration from the natural elements (Wanless 4). While being inspired by nature, Wordsworth was also fond of birds and other forms of natural wildlife. In one of his more popular poems â€Å"To the Cuckoo† Wordsworth describes his journey into a valley by exclaiming â€Å"O blithe New-comer! I have heard, I hear thee and rejoice. O Cuckoo! shall I call thee Bird, Or but a wandering Voice?† (Cuckoo-Wordsworth 1). He goes on to say â€Å"The same whom in my school-boy days I listened to; that Cry Which made me look a thousand ways In bush, and tree, and sky† (Cuckoo-Wordsworth 20). This line explains that the nostalgic sound of the cuckoo reminded Wordsworth of his childhood and the large sense of wonder that birds and other animals gave him. Wordsworth has written other poem such as â€Å"Lines Written in Early Spring†, which has been â€Å"Often dismissed as a dogmatic display of ingenuous nature-worship, this poem nevertheless reveals an unsuspected thematic complexity in its portrayal of the relationship between nature and human society† (McKusick 34). According to his writings, Wordsworth is emotionally attached to nature and the freedom that nature contains. Wordsworth had a close friend that was also a literary genius in his own unique way. His friends name was Samuel Taylor Coleridge. Coleridge himself was not exempt from worldly issues and matters beyond his control. Coleridge was born on the 21st of October in 1772, in Ottery St Mary, a town in Devon, England. The struggles that Coleridge faced included his father’s death, his childhood illnesses and his strong addiction to opium. While spending time with nature, Coleridge gained an almost spiritual knowledge and his writing reflected his intellect. One of his most popular pieces of writing was titled â€Å"The Rime of The Ancient Mariner†, which was â€Å"a connection beyond the force of his human responsibilities, whether conventional or personal, either of which can seem arbitrary† (Fischer 183). This poem focuses on a man who has killed an albatross while at sea. An albatross is a large bird that spends most of its time at sea. The main character of the poe m, â€Å"The Mariner† recalls an old memory and shares it with a wedding guest while they were attending a wedding ceremony. â€Å"The Mariner† tells the wedding guest about his sea journey and states â€Å"At length did cross an Albatross, Thorough the fog it came; As if it had been a Christian soul, We hailed it in Gods name†, as if the large bird was a sign from God himself (Coleridge Part 1). Later on in the poem â€Å"The Mariner† states that â€Å"With my cross-bow I shot the ALBATROSS† (Coleridge Part 1). In a sense, â€Å"The Mariner† was shooting at a divine spirit of some sort. It is speculated that â€Å"He thus may have killed the bird not to radicalize his distance from it, as suggested earlier, but to silence the birds claim upon him† (Fischer 183). According to Coleridge, the albatross represented more than a large bird. The Albatross also stood as a â€Å"Christ figure† in the sense of dying because of wrongful actions. Percy Bysshe Shelley was an interesting figure during the â€Å"Romantic Era†, because he did not reach any major fame until after his death. Shelly’s life was surrounded by complications during his adolescent years. Shelly would also find himself confined within an unhealthy marriage after eloping himself with Harriet Westbrook. After Shelley’s passing, several of his poems became popular. One of his most memorable pieces of writing was called â€Å"To a Skylark† and in it Shelley â€Å"brings the attention of bird and teaches us to enjoy natural attitude of it† (Sofi 82). In this poem, Shelley asks for wisdom from the Skylark by saying â€Å"Teach me half the gladness That thy brain must know, such harmonious madness from my lips would flow the world should listen then, as I am listening now† (Shelley 105). Shelly believes that the skylark can bestow enlightenment upon him and teach him about becoming one with nature. Over time â€Å"She lley accepts that natural (fountains, fields, waves, mountains etc.) things are the source of happiness. He feels human beings are beyond the happiness of this bird. If they give up hate, pride, fear and sorrow they will reach the steeps of joy like Skylark† (Sofi 83). John Keats was one of the main figure heads for the second wave of the â€Å"Romantic Era†. Keats’ work was published only a few years before his death. However, Keats died at the young age of twenty-five. Keats was â€Å"well-loved by all poets, especia1ly by those of his own era, and has been termed the bard of beauty (Wanless 20). One of the most popular poems that Keats wrote is named â€Å"Ode to a Nightingale†. In it, he mentions his incredible drowsiness when he states â€Å"My heart aches, and a drowsy numbness pains. My sense, as though of hemlock I had drunk, Or emptied some dull opiate to the drains† (Keats 1). Keats later goes on and speaks of happiness by saying â€Å"Tis not through envy of thy happy lot, But being too happy in thine happiness,— That thou, light-winged Dryad of the trees In some melodious plot† (Keats 5). Keats exclaims that he is extremely overjoyed for the happiness of the nightingale and he would also like to understand why the nightingale is so happy. The peculiar thing about Keats â€Å"was alert to the least little sight or sound in; nature, so much so that with the help of his wonderful imagery, his readers senses are awakened just as his were and we have before us a glorious world that some of us have never seen or heard or smelt before† (Wanless 20). Keats understood that birds also possessed these senses of enlightenment. The poets of the â€Å"Romantic Era† deeply understood the symbolic importance of birds and what they represented in nature. The â€Å"Romantics† and their love for birds can even be seen at a scientific level â€Å"with the use of pleasure in poems by Wordsworth, Coleridge, Shelley, and Keats. This link between the poetic and the scientific in Romantic natural history also reveals aspects of our current cultural sense of the interrelatedness of human and nonhuman nature† (Bartram 1). Susan Wolfson once said that â€Å"in theory and practice, Romanticism addressed, debated, tested, and contested fundamental questions about what is at stake in poetic forming of language† (Wolfson 1). That statement goes on to say that â€Å"The Romantic Poets† can completely grasp the concept of freedom and so much more. During the â€Å"Romantic Era†, poets use birds as inspiration and for a symbol for freedom and nature. Each poet understood that birds rep resent liberty, but each poet searched for liberty in their own unique fashion. It can be an albatross, a nightingale, cuckoo or even a skylark. Each of these birds has the ability to spread their wings and soar towards freedom.

The Service Blueprints to Determine the Services Level Essay

The Service Blueprints to Determine the Services Level - Essay Example The fundamental concept of marketing that is used to model the service marketing involves the philosophy of customer orientation. In this case, the customer is considered to be useful in determining what the organization’s activities are and their purpose in life. The principle states that all activities carried out within an organization are basically for the good and benefit of the customers.The philosophy of service marketing involves taking into consideration the interests of the customers, maximizing and satisfying their needs and wants. The purpose of service marketing is to generate profits that can enable the company to run its operations in the right manner. The blueprint of a service is based on facts such as illustrating the actions and time involved when undertaking different actions of service for an individual or an organization. The actions involved in service delivery have an execution time that is allocated to it in order to enhance a certain level of toleranc e within an organization.This process entails the determination of the customers’ needs and later on looks for factors aimed at ensuring that the internal objectives of a business are met within a stipulated period of time. It also involves describing the activities that are used to design and manage services such as schedule, project plans, detailed representations, design plans and service platforms for an organization.The importance of the process in the marketing mix is that it determines how a service should be created and how it will be delivered to the customer to meet their needs and requirements. The major characteristics of the service process in the marketing mix include divergence, complexity, service location, customer participation as well as the service itself which may be technology or process based.

Tip Assignment Example | Topics and Well Written Essays - 500 words

Tip - Assignment Example The practice has become a common thing to diners, waiters and other customer servers and customers, alike. Yet there are different reactions to it that it is interesting to note and learn from what people think about the matter. For the receiver of the tip, it is always a welcomed blessing for them to be given a tip for whatever service they have given. To some, it is considered a just compensation for what they did because whether they work well or not, their salary is often low. Thus, better performances are compensated through tips. However, there are also some who look at customers demandingly, thinking that it is but right for customers to give them tips because of the little favors they have done expecting to be paid in return. Still for others, tips can become a motivation for them to do even better in giving services. This brings problems to the attitude of employees towards customers. Sometimes, workers tend to do better when they serve potential clients whom they think would be benevolent enough to give more money but they would not give their best efforts in serving ordinary people. This brings problems that make customers feel discriminated and unsatisfied which in general affects the waiters, r eceptionists and other employees in being perceived negatively. On the other hand, the givers also have different reactions to tips. Some people think about it as a form of begging because they perceive tipping as a forced additional payment that they are obliged to give to the people who served them. Oftentimes, such reactions come from the similarly hard-working people who are not paid very well. However, there are also those who give tips grudgingly considering that they worked harder than the people who served them therefore, they are more entitled to the money than the one who served them. There is the perception that such employees are paid by their employers so they should not give more money to